English Website & SEO Specialist

Responsibilities:

- Plan English website structure and content based on overseas target market needs; create high-quality webpage and article content to enhance user experience and conversion.

- Develop and implement on-site SEO strategies (keyword research, content optimization, page adjustment) to boost organic traffic and ranking on Google and other search engines.

- Monitor website performance via Google Analytics, Search Console, etc., generate data reports, and drive continuous optimization of content and structure.

- Conduct regular research on overseas markets and competitor websites, provide insight reports to support content and strategy optimization.

- Collaborate with design, development, backlink and sales teams to promote webpage launch and achieve marketing goals.

Qualifications:

- Bachelor’s degree or above; major in Marketing, English, International Business is preferred. Excellent English reading and writing skills (native English speakers preferred).

- 3+ years of experience in English website content operation or SEO; B2B industry experience is a plus, familiar with overseas market operation logic.

- Strong English copywriting and editing ability, able to independently create website content and marketing articles that fit overseas reading habits.

- Proficient in core SEO principles and tools (Google Analytics, Search Console, Ahrefs, SEMrush); familiar with WordPress CMS for basic content publishing and module configuration.

- Strong cross-departmental communication, project promotion and multi-task management skills with high execution.

- Valid legal working qualifications; able to adapt to domestic working schedule and passionate about overseas sales-related content operation and SEO.

Benefit: