Content Marketing Specialist

Beijing EEO Education Technology Co., Ltd

Beijing Beijing, China

About Company:

ClassIn is dedicated to providing cutting-edge digital solutions that enhance the quality of education and training. As a leading provider of education technology platforms, we are committed to delivering seamless, innovative, and interactive learning experiences to our users worldwide. Our mission is to empower educators and learners to create a brighter future through technology, and we achieve this by constantly pushing the boundaries of what is possible in the edtech space.
Our culture is defined by our passion for education, our commitment to innovation, and our belief in the power of technology to transform the way we learn and teach. We are a diverse and inclusive community of educators, technologists, and entrepreneurs, and we are driven by a shared vision of creating a better world through education.

Job Profile:

We are currently seeking a skilled Marketing Content Specialist to join our team at ClassIn, a renowned provider of education technology solutions.
As a Content Marketing Specialist, your role will be integral in driving our content marketing efforts, with a particular emphasis on B2B solutions. You will be responsible for producing engaging, informative content that resonates with our target audience and helps to generate leads and sales.

Job Details:

Responsibilities:

**Responsibilities:**

- Develop and execute a comprehensive B2B content marketing strategy that aligns with our overall marketing objectives.
- Create compelling content that addresses the needs and pain points of our target audience, in collaboration with other teams.
- Write and edit various marketing materials such as blog posts, case studies, whitepapers, and more.
- Keep track of our content calendar and ensure timely delivery of content.
- Measure and analyze the effectiveness of our content marketing efforts and adjust strategies accordingly.
- Stay up-to-date with industry trends and best practices, identifying opportunities for innovation and improvement.

Qualifications:

**Requirements:**

- Excellent writing and communication skills in English.
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- At least 2 years of experience in content marketing, preferably in the B2B solutions sector.
- Strong understanding of content marketing best practices, including SEO, social media, and email marketing.
- Experience creating a variety of content types, including blog posts, whitepapers, case studies, and social media posts.
- Familiarity with marketing automation tools, such as Hubspot or Marketo.
- Ability to work independently and collaborate with cross-functional teams.
- Strong organizational skills and ability to manage multiple projects simultaneously.
- Passion for education and technology is a plus.
- **Note: Please attach your articles with CV**

Apply Now